Alspec

Alspec

Project overview

Context

Alspec is the market leader in the design and distribution of innovative aluminum systems to the architectural, residential, industrial and home improvement markets. Alspec needed a website for a new product line launch that showcased their new business Aluminum Facade Systems.

Challenge

A new business unit was created for a completely new product range that didn't fit within Alspec's core business. We needed to create a new website and have a supporting marketing campaign to build brand awareness and ultimately sales.

The goal was to create a website that was premium in look and feel but simple and easy to navigate. The business goal was to have 1,000 impressions within the first month and 20 inquiries/leads per week from the website.

Client
Alspec
Year
Jul 2021
Services
Web design
Platform
Web and Mobile

Execution

A premium website to showcase the new business and product range. Key features include; automated marketing, animated colour charts, animated custom fabrication icons, and live user analytics and feedback.

The website needed to be launched in four weeks so we wasted no time having a discovery meeting to get us all on the same page. Grey Shift then came back with some research findings to ensure our website would stand out among the competition.

A week later we had a design and loose template to work on. The Grey Shift team gave us some great recommendations on how best to appeal to our audience. A few weeks later all the content we provided had been uploaded and the website went live.

Project results

The website has had over 5k impressions on Google and seen over 1.9k visitors since launching in July 2021.

Alspec

What our specialists are developing on.

Java Script

JavaScript is written in almost the entire frontend - everything we can see on the Internet. And relatively recently it has settled in the backend, on smartphones, and even in the firmware of smart teapots

PHP

PHP is a common general-purpose open-source programming language. PHP is specially designed for web development and its code can be embedded directly into HTML.

Python

Python is a scripting programming language. It is versatile, so it is suitable for a variety of tasks and for many platforms: from iOS and Android to server-side operating systems.

React.js

React.js is Facebook's JavaScript library* for easy development of interfaces, that is, the external part of sites and applications with which the user interacts.

.NET

.NET is a framework from Microsoft that allows you to use the same namespaces, libraries, and APIs for different languages. The most common are the four languages in the .NET family: C#; Visual Basic; C++; F#.

Ruby

Ruby is mostly used in web development - the niche language is defined by the successful framework, Ruby on Rails. But there are other areas: scripting, deployment, security, and so on.

Ready to start working together with our team?

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